Have Team Supported Vision Great businesses have a strong vision that team members understand and buy into completely. Lack of team buy-in is a major problem for small teams and organizations. A compelling vision must be realistic, worthy, benefit all (partners, employees, and clients), and involve each employee’s participation. The more a team member is included in the creation and execution of the vision, the more ownership he or she adopts regarding the outcome. Great teams have everyone work together in building and delivering the business’s vision.