Ask Provocative Questions Great teams know that a question asked correctly can lead to change. Most teams ask questions just for information and they get answers off the top of someone’s head: “Yes.” “No.” “We went here.” The best teams ask provocative questions that allow a client to think and analyze. In the process, a client’s thoughts change, paradigms shift, decisions occur, whole ways of seeing things shift and clients are able to move in the direction they want to go. The art of asking provocative questions is learned by practice. The best teams have mastered the art of the question.