Alpha and Beta

Most investors and advisors pursue alpha (performance) and the result is beta (risk/volatility). We should pursue the reduction of beta and the result would be alpha. If you don't lose money you don't have to make as much to get it back. A single significant loss like 1987, 1990, 1997, 2001, 2008 can eliminate all the performance of the proceeding years.

If you would like to reduce beta and achieve true alpha register for the upcoming Counter Intuitive Investing Workshop. For more information click here.